Sherry Honeyman

Director of Shopper Knowledge

Georgia Pacific

Sherry Honeyman serves as Georgia-Pacific’s Director of Shopper Knowledge, helping teams better understand how and why shoppers make the choices they do. Over her 25-year career in the CPG industry, she’s worked across category management, shopper insights, shopper marketing, and market research, with a passion for uncovering what drives real behavior. Blending Behavioral Science with shopper insights, Sherry is passionate about translating human behavior into strategies that drive meaningful connection with shoppers.