MRX Pulse Check: Key Learnings from IIEX North America with Karen Lynch and Lenny Murphy

What’re the hot topics amongst industry researchers at the moment?

In this episode of the GreenBook podcast, hosts Lenny Murphy and Karen Lynch delve into the key takeaways from IIEX North America, where they explore the transformative themes of AI and the importance of a human-centered approach in research. This episode also features thought-provoking conversations on innovative companies and the significance of empathy in understanding diverse populations. Lenny and Karen underscore the importance of researchers adapting and seamlessly integrating AI into their work, leaving us eagerly anticipating the upcoming IIEX.AI event scheduled for September.

Many thanks to our producer, Natalie Pusch; and our editor, James Carlisle.