Order in Chaos, Foresight in Design

by Leonard Murphy

Chief Advisor for Insights and Development

While reading her daughter a bedtime story about Neil Armstrong, Katie Swindler had an epiphany informing her career in insights and design. In this episode: Join GreenBook’s host, Lenny Murphy,…

Listen to the episode

While reading her daughter a bedtime story about Neil Armstrong, Katie Swindler had an epiphany informing her career in insights and design.

In this episode:

Join GreenBook’s host, Lenny Murphy, and author of Life and Death Design, Katie Swindler as they explore behavioral science and inclusive design practices. Katie’s career at Allstate has informed considerations and nuances presented by chaotic moments including ease of use, ethics, and diversity of experience.

You can reach out to Katie on LinkedIn.

Many thanks to Katie for being our guest. Thanks also to our producer, Natalie Pusch; our editor, James Carlisle; and this episode’s sponsor, NAILBITER.

Listen and watch on your favorite platform

Sign Up for
Updates

Get content that matters, written by top insights industry experts, delivered right to your inbox.

67k+ subscribers
Building Insights & Trust at SimpliSafe with Bethan Blakeley
Karen Lynch

Karen Lynch

Head of Content at Greenbook

How a DIY Spirit Took Michelle Finzel from Small Business to DAP Global
Karen Lynch

Karen Lynch

Head of Content at Greenbook

From Community to Clarity: ConvoTrack’s Approach to Insights

Artificial Intelligence and Machine Learning

From Community to Clarity: ConvoTrack’s Approach to Insights

Karen Lynch

Karen Lynch

Head of Content at Greenbook

B2B Research Reinvented: Matt Powell Talks Trust and Tech

Business-to-Business (B2B) Market Research

B2B Research Reinvented: Matt Powell Talks Trust and Tech

Karen Lynch

Karen Lynch

Head of Content at Greenbook

What Makes IKEA’s Insights Team a Strategic Powerhouse?
Karen Lynch

Karen Lynch

Head of Content at Greenbook

Megan Ruxton on Mixed Methods in Market Research
Karen Lynch

Karen Lynch

Head of Content at Greenbook

Cultural Relevance in Branding with Kira Greenberg
Karen Lynch

Karen Lynch

Head of Content at Greenbook

How JDE Peet’s Uses AI to Transform Market Research – with Sarah Snudden
Karen Lynch

Karen Lynch

Head of Content at Greenbook

Building Insights & Trust at SimpliSafe with Bethan Blakeley
Karen Lynch

Karen Lynch

Head of Content at Greenbook

How a DIY Spirit Took Michelle Finzel from Small Business to DAP Global
Karen Lynch

Karen Lynch

Head of Content at Greenbook

From Community to Clarity: ConvoTrack’s Approach to Insights

Artificial Intelligence and Machine Learning

From Community to Clarity: ConvoTrack’s Approach to Insights

Karen Lynch

Karen Lynch

Head of Content at Greenbook

B2B Research Reinvented: Matt Powell Talks Trust and Tech

Business-to-Business (B2B) Market Research

B2B Research Reinvented: Matt Powell Talks Trust and Tech

Karen Lynch

Karen Lynch

Head of Content at Greenbook

What Makes IKEA’s Insights Team a Strategic Powerhouse?
Karen Lynch

Karen Lynch

Head of Content at Greenbook

Megan Ruxton on Mixed Methods in Market Research
Karen Lynch

Karen Lynch

Head of Content at Greenbook

Cultural Relevance in Branding with Kira Greenberg
Karen Lynch

Karen Lynch

Head of Content at Greenbook

How JDE Peet’s Uses AI to Transform Market Research – with Sarah Snudden
Karen Lynch

Karen Lynch

Head of Content at Greenbook