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Archive: microsurveys

Fixing the Ship while Sailing It: Slow Change in Survey World

GRIT

Fixing the Ship while Sailing It: Slow Change in Survey World

Survey quality is in crisis. Discover trends in microsurveys, chatbots, and best practices that can restore trust in online research data.

Cam Wall

President at Ola Surveys

June 6, 2025

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Six Reasons Why Microsurveys Are a GRIT 2016 Trend to Watch

Microsurveys have gone from being a buzzed-about approach the industry was considering, to one that’s real and here today.

Tom Lancaster

July 12, 2016

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Research Methodologies

Designing Research in an Insta-Everything World

When designing market research, micro methodologies accommodate shorter attention spans by asking respondents to complete surveys in just 2-5 minutes....

Caleb Costa

Senior Vice President - Client Success at InCrowd

July 24, 2014

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The ARF Captures Our Marketing And Research Industry Journey

Part one of a two part blog series on learnings from ARF Rethink 2014. Part two will be on “Big data, big research possibilities”.

Joel Rubinson

President at Rubinson Partners Inc

March 26, 2014

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#reThink13 : Lead Into Gold (And Back Again)

Tom Ewing with his run down of the themes so far in re:Think 2013: the rise of Data Synthesis

Tom Ewing

March 19, 2013

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