Qualtrics Edge
GRIT
From Task Automation to Transformation: Aligning Leaders and ICs in the GenAI Era
2 min read
Economic strain meets AI opportunity: GRIT and Qualtrics data show researchers adopting GenAI to automate tasks and sustain insights performance.
Ali Henriques
Head of Market Research at Qualtrics
GRIT
Smarter Insights, Faster Pace: AI's Breakthrough in Market Research
2 min read
AI is reshaping market research—accelerating workflows, enabling synthetic data, and augmenting human insight for faster, deeper understanding.
Ali Henriques
Head of Market Research at Qualtrics
GRIT
AI: Powerful Tools to Augment Human Capability
2 min read
AI in everyday life reveals optimism for AI’s benefits in data insights, but skepticism persists, highlighting its complex impact on personal and prof...
Ali Henriques
Head of Market Research at Qualtrics