salesforce
Data Science
How Market Researchers Can Avoid The Fate of Tower Records, Borders and Kodak.
3 min read
If you’re in the market research industry, the lesson is be careful –because while you might feel safe and secure at the moment, things can change dra...
David Rabjohns
Founder at LRWMotiveQuest
Brand Strategy
SalesForce Acquisition of Radian6: Is Market Research Paying Attention?
3 min read
Reactions to the Salesforce.com acquisition of social media monitoring platform Radian6, and its implications for market research.
Leonard Murphy
Chief Advisor for Insights and Development at Greenbook