The Greenbook Podcast

February 17, 2022

GRIT Report Sneak Peek: The State of Insights In 2022

GRIT Report Sneak Peek: The State of Insights In 2022

An exclusive sneak peek into the 2022 Insights Practice GRIT Report!

Listen to the episode

In this episode:

In the fifth episode of the GreenBook Podcast, Lenny Murphy is joined by Nelson Whipple, GRIT Research Director at GreenBook, to give you an ultra-rare sneak peek at the upcoming Insights Practice GRIT Report!

GreenBook Research Industry Trends (GRIT) Report is the #1 strategic planning tool in consumer insights, and because we’re just about 2 weeks away from publishing our 30th edition, we’re celebrating by providing an ultra-rare GRIT Report sneak peek with Lenny and Nelson – the masterminds behind the magic!

 

We’ll explore:

  • Emerging Methods
  • Visualization Trends and Buyer Sentiment
  • Strategic Consultancy Supplier Trends
  • Primary Revenue Sources
  • Remote, In-Person, and Traditional Methodology Trends
  • Qualitative shifts + scalability
  • Permanent changes for 2022

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