Redge

Redge is a market research agency powered by proprietary technology that delivers decision-ready consumer insights in 48–72 hours — not weeks. Based in Melbourne and working with clients across Australia, we combine expert-led methodology with a purpose-built research platform that eliminates the bottlenecks that make traditional agency research slow and expensive. Every project is designed and delivered by a senior researcher with 30+ years of experience. Clients brief us; we handle everything from survey design and scripting through to AI-assisted analysis and board-ready reporting. Our proprietary platform automates the time-consuming steps — survey programming, cross-tabulations, and report generation — so researcher effort goes entirely where it matters most: methodology, rigour, and insight. Our integrated approach combines qualitative and quantitative research in a single study, giving clients the depth of qual and the scale of quant without running two separate projects. One brief, one fieldwork phase, one integrated deliverable that answers both what consumers think and why they think it. Services include ad testing, concept testing, brand research, qualitative research, consumer sentiment studies, and fully custom research programmes across any audience or category. Studies start from $4,000 AUD — a fraction of what traditional agencies charge, delivered in days rather than weeks. All data is stored on Australian infrastructure (AWS Sydney) and is never used for AI training purposes. Australian data sovereignty is a core design principle, not an afterthought. We work with marketing teams, CMOs, innovation functions, agencies, and public sector organisations who need research-grade rigour at a pace that fits modern decision-making. Whether you are testing a campaign before launch, tracking brand health, or exploring a new category — Redge delivers insights that drive decisions, fast. Melbourne-based. Serving clients globally. Visit redge.com.au.