Generate game-changing insights & ideas. Specialties: kids/parents; teens/GenZ; B2B, Asians; education, non-profit, public affairs, food/beverages.
True thought partners
Creative and insightful
Practical problem solvers
Senior researchers only
Springboard offers a distinctive blend of client-side marketing and new products experience with expertise in qualitative and hybrid research methods. Known for top-notch design, moderating and analysis, Springboard delivers game-changing insights and actionable ideas to commercial and not-for-profit clients.
Special audiences include kids, teens, young adults; business professionals; educators and Asian Americans. Industry specialties include youth-oriented products / services, education, non profit / public affairs, and food and beverages.
Our added value services include the 'before and after' development of product / brand positioning and the design / facilitation of ideation sessions.
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