AMC Global vs P&K Research
Company details
Description
AMC Global delivers insights from real consumers in real markets to help you optimize your launch strategies. We work with outstanding client partners including Coca-Cola, Kraft Heinz, L'Oreal, Nestle, Reckitt and Tyson.
For 65+ years P&K Research has been a pioneering leader in research methods and analytics. Our expertise reveals the drivers of consumer acceptance across multiple categories including food, beverage, personal care, vitamins/supplements, and more. We offer customized solutions tailored to eve
Type of company
Full Service
Qualitative Research
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
Top benefits
Launch Phase Research
Expert Quant and Qual Research
PFU™ (Purchaser Follow-Up)
Innovative Actionable Reports
Full Product Lifecycle Studies
Proven Expertise
Customized Solutions
Diverse Facilities
Commitment to Quality
Innovative Approach
Location
Blue Bell, Pennsylvania, United States
Chicago, Illinois, United States
Market Research Specialties
Business Issue: Brand / product / service launch
Brand Identity Research
Package Development Research
New Product Post-Launch Tracking
Shopper Insights
Consumer Market Research
Sensory Research
Legal Claims Substantiation Research
Product Optimization Research
Home Use Tests
Features and attributes
Images
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Santa Ana Testing Room
Chicago Qual Kitchen
