AMC Global vs Material
Company details
Description
AMC Global delivers insights from real consumers in real markets to help you optimize your launch strategies. We work with outstanding client partners including Coca-Cola, Kraft Heinz, L'Oreal, Nestle, Reckitt and Tyson.
Material is a global growth intelligence company. For 50 years, Material has built behavioral science into the insights, strategies, brands, experiences and platforms that move markets. Its culture-shaping design studio, Aruliden, gives that work form, from identity and product to packaging and e
Type of company
Full Service
Qualitative Research
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
Top benefits
Launch Phase Research
Expert Quant and Qual Research
PFU™ (Purchaser Follow-Up)
Innovative Actionable Reports
Full Product Lifecycle Studies
Intelligent Growth
Behavioral Analytics
Brand Marketing & CRM
Customer Experience
Product Design
Location
Blue Bell, Pennsylvania, United States
New York, New York, United States
Market Research Specialties
Business Issue: Brand / product / service launch
Brand Identity Research
Package Development Research
New Product Post-Launch Tracking
Shopper Insights
Customer Experience Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Business Issue: Develop, revitalise market
Business Issue: Gain new customers