Advertising Benchmark Index (ABX) vs Market Logic Software

Advertising Benchmark Index (ABX)
Advertising Benchmark Index (ABX)

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Market Logic Software
Market Logic Software

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Company details

Description

ABX is the first to develop a singular methodology to evaluate ads in different media types, with comparable norms, so marketers could finally see their 360◦ view creative footprint. ABX also built a flexible and customizable dashboard, a syndicated survey system for the evaluation of hundreds of

Market Logic is the provider of DeepSights, the leading special‑purpose AI solution for market intelligence and insights. DeepSights provides the market context layer in the enterprise AI stack required to underpin high‑stakes investment decisions. By proactively equipping business leaders across

Type of company

  • Syndicated Research

  • International

  • Software & Technology

  • Software & Technology

  • Data & Analytics

  • International

Top benefits

  • Global Ad Effectiveness

  • Syndicated and Custom

  • ABX Index & Proven Norms

  • 500K+ in-Market Ad Tests

  • All Media Types/Channels

  • Connect the dots in your data

  • Uncover fresh insights with AI

  • Ignite business innovation

  • Increase your insights ROI

  • Anticipate consumers faster

Location

White Plains, New York, United States

Chicago, Illinois, United States

Market Research Specialties

  • Advertising Effectiveness Research

  • Consumer Market Research

  • Cross-Media Research & Measurement

  • Gamification & Research Games

  • Automated Market Research Platforms

  • Artificial Intelligence / AI-Powered Insight Platforms

  • Healthcare & Medical [market sector expertise]

  • Business Issue: Brand / product / service launch

  • Consumer Market Research

  • Consumer Trends Research

Features and attributes

  • Asset management
  • Brand monitoring
  • Collaboration & Storytelling
  • Collaboration & workflow
  • Data Warehousing & Integration
  • Integration w. marketing tools
  • Natural language queries
  • Real-time tracking & alerts
  • Research repository
  • Role-based tagging & alerts
  • Survey Analysis
  • Synthetic Data & Participants
  • Asset management
  • Brand monitoring
  • Collaboration & Storytelling
  • Collaboration & workflow
  • Data Warehousing & Integration
  • Integration w. marketing tools
  • Natural language queries
  • Real-time tracking & alerts
  • Research repository
  • Role-based tagging & alerts
  • Survey Analysis
  • Synthetic Data & Participants
  • Demo recording

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    Market Logic Software: DeepSights: AI-Powered Insights Discovery Across Your Knowledge Base

    demo
    20 min

    Watch Recording

    Market Logic Software: DeepSights Assistant Brings Generative-AI to Consumer Insights & Knowledge Management

    demo
    20 min

    Watch Recording

    Images

    Advertising Benchmark Index (ABX)

    Advertising Benchmark Index (ABX)

    Advertising Benchmark Index (ABX)

    Market Logic Software

    Market Logic Software

    Market Logic Software