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Dana Stanley
Greenbook’s Chief Revenue Officer
Advertising Benchmark Index (ABX) vs Market Logic Software
Company details
Description
ABX is the first to develop a singular methodology to evaluate ads in different media types, with comparable norms, so marketers could finally see their 360◦ view creative footprint. ABX also built a flexible and customizable dashboard, a syndicated survey system for the evaluation of hundreds of
Market Logic lies at the intersection of knowledge management, market and competitive intelligence platforms, and AI analytics.
Market Logic’s end-to-end market insights platform, DeepSights™, helps the world’s leading brands to generate and capitalize on insights. Our AI software enables c
Type of company
Syndicated Research
International
Software & Technology
Software & Technology
Data & Analytics
International
Top benefits
Global Ad Effectiveness
Syndicated and Custom
ABX Index & Proven Norms
500K+ in-Market Ad Tests
All Media Types/Channels
Connect the dots in your data
Uncover fresh insights with AI
Ignite business innovation
Increase your insights ROI
Location
White Plains, New York, United States
Chicago, Illinois, United States
Market Research Specialties
Advertising Effectiveness Research
Consumer Market Research
Cross-Media Research & Measurement
Gamification & Research Games
Automated Market Research Platforms
Knowledge Management Systems
Artificial Intelligence / AI-Powered Insight Platforms
Data Visualization & Dashboarding Software
Healthcare & Medical [market sector expertise]
Business Issue: Brand / product / service launch
Features and attributes
Demo recording
Images
