Create a listing
Follow a step-by-step guide with online chat support to create your very first by yourself.
Let’s talk
Dana Stanley
Greenbook’s Chief Revenue Officer
Affectiva Inc. vs Informed Decisions Group, Inc.
Company details
Description
Affectiva Media Analytics is on a mission to humanize technology. Founded by visionary scientists Dr. Rana el Kaliouby and Dr. Rosalind Picard, Affectiva spun out of the MIT Media Lab in 2009, pioneering Facial Coding AI. Acquired by Smart Eye in 2021, Affectiva has merged with iMotions as of 202
Informed Decisions Group, Inc. (IDG) is a full-service behavioral insights firm specializing in shopper research, customer behavior, and market strategy. We help brands understand how and why customers make decisions, across physical, digital, and hybrid environments, to drive conversion, brand e
Type of company
Software & Technology
Quantitative Research
Qualitative Research
Full Service
Qualitative Research
Quantitative Research
Top benefits
Ethical AI-based approach
Robust & diverse database
100K+ videos tested
Normative benchmarks
Seamless integration
Location
Boston, Massachusetts, United States
Avon, Ohio, United States
Market Research Specialties
Facial Coding & Analysis
Advertising Effectiveness Research
Emotional Measurement
Movies / Streaming / TV Market Research
Neuromarketing
Eye Tracking
Shopper Insights
Full Service Market Research
Market Segmentation
Conjoint Analysis / Trade-off/Choice Modeling
Features and attributes
Images
