Applied Marketing Science vs Burke, Inc.

Applied Marketing Science
Applied Marketing Science

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Burke, Inc.
Burke, Inc.

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Company details

Description

Applied Marketing Science (AMS) is a leading market research and consulting firm located in Burlington, Massachusetts. For over 35 years, AMS has helped product developers, customer experience professionals, and executives u

Since 1931, Burke Inc. has consistently redefined expectations in the marketing research industry. From segmentation to customer engagement programs, to product innovation, to brand tracking, we pride ourselves on designing—and executing—objectives-driven quantitative and qualitative research. Wo

Type of company

  • Consulting

  • Full Service

  • International

  • Full Service

  • Consulting

  • International

Top benefits

  • 35+ years experience

  • Roots in MIT Sloan

  • Systematic & cutting-edge

  • Originators of VOC

  • Trusted by leading organizations across B2B, life sciences, and consumer sectors

  • Brand Strategy

  • Customer Experience

  • Innovation

  • Research & Insights Training

Location

Burlington, Massachusetts, United States

Cincinnati, Ohio, United States

Market Research Specialties

  • Customer Experience Research

  • Market Research Training

  • Business-to-Business Research

  • Ethnography

  • Product Development Research

  • Qualitative Market Research Services

  • Shopper Insights

  • Business-to-Business Research

  • Market Research Training

  • Global Market Research Capabilities

Features and attributes

  • All-in-one suite
  • E-commerce
  • Mobile ethnography
  • Multisource data integration
  • Omnichannel
  • Physical store
  • All-in-one suite
  • E-commerce
  • Mobile ethnography
  • Multisource data integration
  • Omnichannel
  • Physical store