Big Village vs TRC Insights
Company details
Description
Big Village is a research and analytics business that helps brands and agencies better understand customer behavior, intentions, and attitudes to drive effective marketing and innovation.
We provide fast-track learning and human-led decision support to help brands genuinely commit
TRC Insights is a research & analytics firm that uses AI tools to reduce uncertainty without compromising accuracy.
We specialize in pricing research, message and feature prioritization, conjoint analysis, brand equity research, satisfaction & loyalty and online communities.
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Type of company
Data & Analytics
Quantitative Research
Full Service
Data & Analytics
Full Service
Quantitative Research
Top benefits
Synthetic Data
HiTRUST Audited Data
100s of conjoints
Team of in-house analysts
In business for 35+ yrs
Location
Boca Raton, Florida, United States
Fort Washington, Pennsylvania, United States
Market Research Specialties
Media Audience Research
Omnibus Surveys
Insight Communities (MROC)
Business-to-Business Research
Customer Experience Research
Brand Equity Research
Price & Pricing Research
Full Service Quantitative Market Research
Conjoint Analysis / Trade-off/Choice Modeling
Segmentation Analytics
Features and attributes
Сredentials
Ratings & Testimonials
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Recognition
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Top 50 Most Innovative [2023]
Recommended by Clients [2024]
Greenbook Directory | Featured Expert [2024]