Lamppost Insights, LLC vs The Sound

Lamppost Insights, LLC
Lamppost Insights, LLC

Visit website

The Sound
The Sound

Visit website

Company details

Description

Lamppost Insights is a new type of research and brand consultancy, borne from what we feel was complacency in the marketplace.

We take inspiration from the (in)famous quote by advertising legend David Ogilvy, "...research is used as a drunkard uses a lamppost, for support rather t

The Sound is a Global Consumer Research, Brand Strategy and Product Innovation agency, applying leading edge market research techniques, technologies and marketing models to solve client brand, marketing, communications and product challenges.


We are a team of brand experts, stra

Type of company

  • Consulting

  • Full Service

  • Quantitative Research

  • Data & Analytics

  • Consulting

  • Full Service

Top benefits

  • Brand Experts

  • Senior, Experienced Team

  • Collaborative Partners

  • Customized Approaches

  • Strategic Guidance

  • We are outcome driven

  • We put empathy first

  • We see humans in data

  • We see what others don't

  • We drive real growth

Location

---

Chicago, Illinois, United States

Market Research Specialties

  • Advertising Research

  • Brand Equity Research

  • Business-to-Business Research

  • Consumer Market Research

  • Shopper Insights

  • Business Issue: Brand / product / service launch

  • Advertising Research

  • Advertising Communication Strategy Research

  • International Market Research with Consumers

  • Idea Generation

Features and attributes

  • All-in-one suite
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Custom tracking surveys
  • Mobile ethnography
  • Mobile platform
  • Multisource data integration
  • Omnibus brand tracking
  • Physical product testing
  • Product analytics
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Unmoderated testing tools
  • All-in-one suite
  • Asynchronous platform
  • Behavioral capabilities
  • Brand management
  • Brand monitoring
  • Custom tracking surveys
  • Mobile ethnography
  • Mobile platform
  • Multisource data integration
  • Omnibus brand tracking
  • Physical product testing
  • Product analytics
  • Qual & quant integration
  • Synchronous platform
  • Text & sentiment analytics
  • Unmoderated testing tools