MERCAPLAN Central America & Caribbean vs RIWI

MERCAPLAN Central America & Caribbean
MERCAPLAN Central America & Caribbean

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Company details

Description

MERCAPLAN Central America & Caribbean is one of the leading marketing research agencies operating in the region, experienced in co-ordinating multi-country projects. With clients in over 40 countries, MERCAPLAN Central America & Caribbean is one of the few agencies in the region capable o

From concept testing, idea validation, prototype assessments, and ad evaluation to gathering feedback on new features, pricing models, brand perception, and market readiness, RIWI empowers organizations to uncover human truths with ease.


We do this by supporting mixed-methods res

Type of company

  • Consulting

  • Data Collection

  • Full Service

  • Data Collection

  • Full Service

  • Software & Technology

Top benefits

  • Multi-country management.

  • Experts in Caribbean.

  • Great Qual facilities.

  • LatAm network

  • 150+ fulltime team

  • Mixed-methods research

  • Neuromarketing

  • Real-time insights

  • Integrated Sample and Panel

  • Full-service or DIY

Location

San Pedro Sula, Honduras

Toronto, Ontario, Canada

Market Research Specialties

  • Advertising Research Advertising Tracking

  • Brand Equity Research

  • Brand Image Tracking

  • Corporate Image / Identity Research

  • Consumer Attitude & Usage Research

  • Consumer Trends Research

  • Omnibus Surveys

  • Online Research Panels

  • Advertising Concept Testing

  • e-Commerce [market sector expertise]

Features and attributes

  • All-in-one platform
  • Conversational Surveys
  • Customer Support Communities
  • Integration Ecosystems
  • Intercept sampling
  • Live Forums and Chats
  • Marketplace / Programmatic
  • Mobile usability testing
  • Panel / Panel management
  • Physical product testing
  • Qualitative Data Analysis
  • Survey Analysis
  • Synthetic Data & Participants
  • Synthetic sampling
  • Text & sentiment analytics
  • Web usability testing
  • Workflow Automation
  • All-in-one platform
  • Conversational Surveys
  • Customer Support Communities
  • Integration Ecosystems
  • Intercept sampling
  • Live Forums and Chats
  • Marketplace / Programmatic
  • Mobile usability testing
  • Panel / Panel management
  • Physical product testing
  • Qualitative Data Analysis
  • Survey Analysis
  • Synthetic Data & Participants
  • Synthetic sampling
  • Text & sentiment analytics
  • Web usability testing
  • Workflow Automation
  • Images

    MERCAPLAN Central America & Caribbean

    Panama I

    MERCAPLAN Central America & Caribbean

    Guatemala

    MERCAPLAN Central America & Caribbean

    Costa Rica

    RIWI