MERCAPLAN Central America & Caribbean is one of the leading marketing research agencies operating in the region, experienced in co-ordinating multi-country projects. With clients in over 40 countries, MERCAPLAN Central America & Caribbean is one of the few agencies in the region capable o
From concept testing, idea validation, prototype assessments, and ad evaluation to gathering feedback on new features, pricing models, brand perception, and market readiness, RIWI empowers organizations to uncover human truths with ease.
We do this by supporting mixed-methods res
Consulting
Data Collection
Full Service
Data Collection
Full Service
Software & Technology
Multi-country management.
Experts in Caribbean.
Great Qual facilities.
LatAm network
150+ fulltime team
Mixed-methods research
Neuromarketing
Real-time insights
Integrated Sample and Panel
Full-service or DIY
San Pedro Sula, Honduras
Toronto, Ontario, Canada
Advertising Research Advertising Tracking
Brand Equity Research
Brand Image Tracking
Corporate Image / Identity Research
Consumer Attitude & Usage Research
Consumer Trends Research
Omnibus Surveys
Online Research Panels
Advertising Concept Testing
e-Commerce [market sector expertise]
Panama I
Guatemala
Costa Rica