Marketing Systems Group vs Alter Agents

Marketing Systems Group
Marketing Systems Group

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Alter Agents
Alter Agents

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Company details

Description

Marketing Systems Group is a leading provider of sampling, technology and information solutions customized for the survey, sensory and market research communities. With over three decades of expertise in building the best sampling frames (including proprietary panels), we pride ourselves in helping

Founded in 2010, Alter Agents is a full-service strategic market research consultancy reimagining research in an era of shifting decision making. Deep creative thinking and innovative solutions help Alter Agents’ clients understand consumer needs. The Alter Agents team believes that research must

Type of company

  • Consulting

  • Full Service

  • Support Services

  • Data & Analytics

  • Consulting

  • Full Service

Top benefits

  • Statistical Survey Sample

  • Weighting & Calibration

  • Custom Panel Build / Mgmt

  • Mailing/Printing Services

  • Geodemographic Services

  • 100% Woman Owned

  • Disruptive researchers

  • Published authors/leaders

  • Collaborative partners

  • Senior-level project mgmt

Location

Horsham, Pennsylvania, United States

Pasadena, California, United States

Market Research Specialties

  • Sampling Services

  • Demographic Analysis

  • Geo-Demographic Research

  • Census Data & Demographic Analysis

  • Multivariate Analysis

  • Full Service Market Research

  • Shopper Insights

  • Full Service Quantitative Market Research

  • Full Service Qualitative Market Research

  • Data Analysis

Features and attributes

  • Panel / Panel management
  • Proprietary incentive programs
  • Qualitative recruitment
  • Research communities
  • Social networks
  • Panel / Panel management
  • Proprietary incentive programs
  • Qualitative recruitment
  • Research communities
  • Social networks