MetrixLab vs Numerator

MetrixLab
MetrixLab

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Numerator
Numerator

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Company details

Description

MetrixLab, a Toluna company, is a leading global research and insights provider that empowers clients to make smarter data-driven decisions. Combining our flexible platform, cutting-edge technology, expansive portfolio, and passionate experts, we simplify our clients' work and enable them to deli

Numerator provides modern market intelligence for more growth. The company equips brands and retailers with detailed data on marketing programs, including advertising, promotions and pricing, influencing the path to purchase. It also has deep insight into consumer purchasing across brands, regard

Type of company

  • Data & Analytics

  • Consulting

  • Full Service

  • Data & Analytics

  • Full Service

  • Software & Technology

Top benefits

  • Challenger mentality

  • Extension of your team

  • Blend tech and people

  • No one-size-fits-all

  • Panel Data Analysis

  • Omnichannel Share Data

  • Verified Buyer Surveys

  • Advertising Intelligence

  • Promotions Intelligence

Location

Rotterdam, Netherlands

Chicago, Illinois, United States

Market Research Specialties

  • Advertising Research

  • Brand Image Tracking

  • Consumer Market Research

  • Consumer Attitude & Usage Research

  • Media Research

  • Online Research Panels

  • Product Development Research

  • Consumer Market Research

  • Promotion Development & Evaluation Research

  • Shopper Insights