Nichefire vs Latana

Company details

Description

We founded Nichefire after our own first-hand frustrations. As former power users of social listening tools, we were overwhelmed by the volume of data and the need to get the exact keywords and then make sense of all the results. It became our goal to help our clients and their stakeholders see imme

Founded in 2019, Latana has developed the next generation of brand tracking tools through by utilizing innovative ad-based sampling technology and non-incentivized surveys.


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Type of company

  • Data & Analytics

  • Consulting

  • Software & Technology

  • Software & Technology

  • Consulting

  • Data & Analytics

Top benefits

  • Fast, Actionable Insights

  • Predict Cultural Trends

  • Social Intelligence

  • Custom Reports

  • Custom Dashboards

  • Better Data - Machine Learning

  • Ad-Based Sampling

  • 50 billing Ad Impressions Per Day

  • Honest Non-Incentivized Responses

  • 190+ Countries and 2,000 Cities

Location

Cincinnati, Ohio, United States

Berlin, Germany

Market Research Specialties

  • Business Issue: Brand / product / service launch

  • Business Issue: Brand repositioning

  • B2B Research Market & Competitive Intelligence

  • Consumer Trends Research

  • Consumer Lifestyle & Value Trends

  • Brand Image Tracking

  • Apparel & Clothing [market sector expertise]

  • Global Market Research Capabilities

  • Brand Equity Research

Features and attributes

  • Custom tracking surveys
  • Omnibus brand tracking
  • Proprietary data
  • Real-time tracking & alerts
  • Syndicated brand panels
  • Custom tracking surveys
  • Omnibus brand tracking
  • Proprietary data
  • Real-time tracking & alerts
  • Syndicated brand panels
  • Demo recording

    Nichefire: Predict the Pulse of the World with Cultural Insights

    demo
    30 min

    Watch Recording

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