Provoke Insights vs SOM

Provoke Insights is a women owned insights and strategy firm delivering research that helps brands make smarter marketing decisions, sharpen positioning, and stay ahead of what consumers want next. We do not just report findings. We uncover the human truth behind behavior and turn it into strateg

Since 1986, SOM has been on a constant mission to provide its clients with strategic information to help them make better business decisions. Wherever this information lies, we are committed to getting it for you and presenting it in a clear and concise format. We believe that Canadian consumers