Smarty Pants vs TRC Insights
Company details
Description
Smarty Pants is a market research and strategic consulting firm dedicated to illuminating the business world with brilliant insights, inspiring stories, and ingenious solutions. Since 2005, the world’s leading brands have relied on Smarty Pants to lead custom qualitative and quantitative research
TRC Insights is a research & analytics firm that uses AI tools to reduce uncertainty without compromising accuracy.
We specialize in online communities, pricing research, message and feature prioritization, conjoint analysis, brand equity research, and satisfaction & loyalty.
Type of company
Full Service
Qualitative Research
Quantitative Research
Data & Analytics
Full Service
Quantitative Research
Top benefits
Youth & family expertise
Creative methods
Compelling deliverables
Best-in-class talent
Synthetic Data
HiTRUST Audited Data
100s of conjoints
Team of in-house analysts
In business for 35+ yrs
Location
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Fort Washington, Pennsylvania, United States
Market Research Specialties
Market Research with Children
Market Research with Teenagers & Youth
Full Service Quantitative Market Research
Full Service Qualitative Market Research
Moderating with Children
Brand Equity Research
Price & Pricing Research
Full Service Quantitative Market Research
Conjoint Analysis / Trade-off/Choice Modeling
Segmentation Analytics
Features and attributes
Сredentials
Ratings & Testimonials
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Recognition
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Top 50 Most Innovative [2023]
Recommended by Clients [2024]
Greenbook Directory | Featured Expert [2024]