The Reality Department vs TRC Insights

The Reality Department
The Reality Department

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TRC Insights
TRC Insights

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Company details

Description

The research agency built around what happens next.


The Reality Department is a B2B and B2C research agency based in London. We think Insight Activation first. That means we plan how your findings will be used from the very start of a project, not the end.


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TRC Insights is a research & analytics firm that uses AI tools to reduce uncertainty without compromising accuracy.

We specialize in pricing research, message and feature prioritization, conjoint analysis, brand equity research, satisfaction & loyalty and online communities.

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Type of company

  • Full Service

  • Qualitative Research

  • Quantitative Research

  • Data & Analytics

  • Full Service

  • Quantitative Research

Top benefits

    • Synthetic Data

    • HiTRUST Audited Data

    • 100s of conjoints

    • Team of in-house analysts

    • In business for 35+ yrs

    Location

    London, United Kingdom

    Fort Washington, Pennsylvania, United States

    Market Research Specialties

    • Business-to-Business Research

    • B2B Research Market & Competitive Intelligence

    • Public Reputation Research

    • Public Opinion Research

    • Global Market Research Capabilities

    • Brand Equity Research

    • Price & Pricing Research

    • Full Service Quantitative Market Research

    • Conjoint Analysis / Trade-off/Choice Modeling

    • Segmentation Analytics

    Сredentials

    Ratings & Testimonials

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    4.8

    Based on 14 ratings

    See details

    Recognition

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    Top 50 Most Innovative [2023]

    Top 50 Most Innovative [2023]

    Recommended by Clients [2024]

    Recommended by Clients [2024]

    Greenbook Directory | Featured Expert [2024]

    Greenbook Directory | Featured Expert [2024]