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Dana Stanley
Greenbook’s Chief Revenue Officer
Visions Research vs P&K Research
Company details
Description
Full Service International B2B Experts
- Pricing Research
- New Product Development
- High Technology & Healthcare
- Conjoint/Choice Modeling & Segmentation
- Environment & Sustainability
- Driver Analysis - Identify Key Reasons for Purchase
For 65+ years P&K Research has been a pioneering leader in research methods and analytics. Our expertise reveals the drivers of consumer acceptance across multiple categories including food, beverage, personal care, vitamins/supplements, and more. We offer customized solutions tailored to eve
Type of company
International
Qualitative Research
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
Top benefits
30+ Years B2B Experience
Pricing Experts/Conjoint
International Qualitative
New Product Development
C-Level Recruiting
Proven Expertise
Customized Solutions
Diverse Facilities
Commitment to Quality
Innovative Approach
Location
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Chicago, Illinois, United States
Market Research Specialties
Interviews with Executives & Professionals
Conjoint Analysis / Trade-off/Choice Modeling
Product Development Research
Price & Pricing Research
Concept Testing
Consumer Market Research
Sensory Research
Legal Claims Substantiation Research
Product Optimization Research
Home Use Tests
Images
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Santa Ana Testing Room
Chicago Qual Kitchen
