Michael Howard

Founder & CEO

Nichefire

Michael Howard is a leading expert in predictive analytics and cultural insights, with over a decade of experience in driving brand growth. As the founder and CEO of Nichefire, he developed an AI-powered platform that uncovers cultural trends in online communities. Michael’s innovative use of contextualized data has provided Fortune 500 companies with valuable insights into their audiences. His work in contextual analytics, featured in major research journals, helps forecast audience interests and trends. A recognized research innovator, he is a respected speaker and advisor, dedicated to helping brands build authentic connections through data-driven cultural understanding.