Alfred Wahlforss

Naomi Heckroth, who leads global research and insights across Android ecosystem marketing at Google, joins Alfred Wahlforss, cofounder and CEO of Listen Labs, for a conversation about how AI is changing the role of research teams, beyond speed. They will discuss new challenges, opportunities, where human judgment still matters most, and whether all that speed is producing better outcomes or just more outputs.

Winning the Insight Innovation Competition is a moment; building what comes next is a much longer journey. Bringing together five consecutive IIEX North America winners offers a rare look at companies at very different stages, from a recent winner still in the scrappy growth phase to businesses navigating organic growth, leadership transitions, significant outside investment, and potential acquisition. Karen Lynch asks what changed after the winning pitch, what the market validated or challenged, and how each leader now defines progress and impact.
Key takeaways:
1. How the opportunities and challenges facing an innovation change as the company matures
2. What different paths to growth, including outside investment, organic expansion, and leadership transition, can mean for a company and its founders
3. What startups should understand about the journey from entering an innovation competition and pitching investors to building and scaling a viable business