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Dana Stanley
Greenbook’s Chief Revenue Officer
Archive: research panel
Partner Content
Walking the Tightrope Between Innovation and Customer Retention
A hybrid research approach—combining customer and panel data—gives brands a fuller market view, unlocking deeper insights for smarter business decisio...
Nick White
Customer Research Lead at Attest
Sample Marketplaces, Programmatic Sample and the Economy of Fraud
Discover sample marketplaces, programmatic sampling shaping online industry, impacting fraud economy on our site.
Greg Matheson
Co-CEO at Quest Mindshare
Typology of Respondents and Model of Empathic Communication
Have you ever wondered who your respondents are and what motivates them to devote their time to you? In the digital era of the research industry and t...
Rafał Sobczak
CEO at SoftArchitect
Custom Recruiting: Restoring Trust in Sample Quality
It’s 2022, and the economy is just as uncertain as it was in the historic 2020. Enterprises are rethinking their approach to strategy and streamlining...
Sascha Eder
CEO & Co-Founder at NewtonX
Smart Automation for Higher Data Quality
In today’s world, the reduction in time allowed between end of field, production of results and presentation to stakeholders, is often so short that a...
Pete Cape
Director, Global Knowledge at Dynata
Dependable, Transparent, Representative: The “New Normal” for Sample Quality
Panel sample is what keeps the market research industry going. But as an industry, we are only as good as that sample’s level of quality. We face a wi...
Sam Pisani
Managing Partner at The Logit Group