September 19, 2019

We Want to Hear From You: Take the GRIT Survey

What’s the next big thing in insights? Take the GRIT survey to share your thoughts.

We Want to Hear From You: Take the GRIT Survey

The GreenBook Research Industry Trends (GRIT) study is the leading global survey of the market research profession and industry. Twice a year we ask insights professionals to help us all understand the trends impacting our work, our businesses, and our jobs via the GRIT Survey.

It’s now time for the latest version of GRIT, and we’d like to ask you to take no more than 20 minutes to share your experience and opinions with us. In order to publish the Report, we need your participation in the survey.

This edition will feature:

  • Adoption of Emerging Technologies
  • Use of Traditional Methods 
  • Buzztopics
  • Satisfaction with Suppliers 
  • Hiring Trends 
  • A Day in The Life of Researchers
  • Business Outlook
  • Organizational Goals
  • Technology Investment Priorities
  • Drivers of Method Selection
  • Industry Benchmarking

And the GRIT Future List—featuring the future leaders of insights.

In our effort to create an optimal survey-taking experience, the survey is now mobile friendly and will take less than 20 minutes. Thank you in advance for sharing your perspective and for passing the survey along to your colleagues!

All who complete the survey will receive:

  • Direct access to the GRIT Report before it’s released publicly
  • Access to all survey data via the KnowledgeHound GRIT data portal
  • Priority free access to the GRIT webinar series
grit report

Comments

Comments are moderated to ensure respect towards the author and to prevent spam or self-promotion. Your comment may be edited, rejected, or approved based on these criteria. By commenting, you accept these terms and take responsibility for your contributions.

Disclaimer

The views, opinions, data, and methodologies expressed above are those of the contributor(s) and do not necessarily reflect or represent the official policies, positions, or beliefs of Greenbook.

More from Leonard Murphy

Building AI Before It Was Cool: How Bad Data Quality Sparked a Revolution
Executive Insights

Building AI Before It Was Cool: How Bad Data Quality Sparked a Revolution

From focus group translator to AI entrepreneur, Nexxt Intelligence CEO Kathy Cheng shares her journe...

Scaling Service-Based Businesses: Private Equity Pathways with Jeffrey Reynolds
Executive Insights

Scaling Service-Based Businesses: Private Equity Pathways with Jeffrey Reynolds

Lenny Murphy talks with Jeffrey Reynolds on scaling service businesses via private equity, balancing...

A Day in the Life: An Example of How Agentic OS is Transforming the Insights Buyer Journey
The Prompt

A Day in the Life: An Example of How Agentic OS is Transforming the Insights Buyer Journey

Discover an example of how the Agentic OS is transforming the insights buyer journey. Explore AI agents in market research, automated procurement, and...

Transforming Tradition: Alex Hunt on Leading Behaviorally into the Digital Future
Executive Insights

Transforming Tradition: Alex Hunt on Leading Behaviorally into the Digital Future

Alex Hunt shares how he transformed Behaviorally into a digital, AI-powered insights leader in this ...

Sign Up for
Updates

Get content that matters, written by top insights industry experts, delivered right to your inbox.

67k+ subscribers