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Digital Media Industry

Companies that offer market research services related to the media industry - Internet / online media. Review and compare vendors able to conduct a research project associated with the Internet, online advertising, online social networks, online viral marketing, etc.

12 results are displayed in randomized alpha order, starting with "V", after featured listings.

Related Articles

Jumping to Conclusions about Twitter

Dana Stanley, President, The Operandi Group

A research report on Twitter found that the platform would fail as a marketing medium, according to a survey of social media users. This article critiques the questions presented to survey takers and the validity of the report's resolution.

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Online Dating: Usability Study Report

Catalyst Group

This study evaluated two top online dating sites for usability - eHarmony and Match.com. Users shared their experiences and perceptions of the two sites in interviews and eye-tracking research was conducted. The results were interesting and pointed out issues with technology facilitating emotional connection and chemistry between users.

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