Misty is a creator and a builder. As a creative futuristic thinker, Misty’s background in both qualitative and quantitative analysis enhances the design of fully integrated, data-driven marketing campaigns that enable brands to create inclusive mission-driven communities - cultivating meaningful relationships while fostering a continuously forward-thinking vision. Prior to GreenBook, Misty created digital marketing, PR, and DEI campaigns for a variety of verticals. Most recently, Misty served as the first Black President of the Triangle chapter of the American Marketing Association (AMA) in North Carolina, worked as a Data Scientist at ICON Health, and in April 2021, I earned a prestigious spot on the "2021 Top 50 Black Marketers on the Rise" for influence and innovation.