Canadian Viewpoint Inc.

Canadian Viewpoint is your trusted one-stop solution for market research data collection and fieldwork services, offering a full range of qualitative and quantitative research capabilities. As accredited members of the Canadian Research and Insights Council (CRIC), members of the Insights Association, and corporate members of ESOMAR, we adhere to the highest industry standards in all our projects. 

We offer a wide array of services tailored to meet the specific needs of our clients. These include online sampling, programming and hosting, mall and onsite intercepts, central location recruitment and testing, mystery shopping, in-home usage tests (IHUTs), sensory testing, shelf testing, and bilingual CATI (computer-assisted telephone interviewing) in both French and English. We also specialize in recruitment for focus groups across Canada and the USA, ensuring you have access to the right audiences for your studies. 

In addition to traditional fieldwork, we employ advanced technologies to enhance data collection. These include AI Chatbot, eye tracking, heatmaps, virtual shelf testing, and dashboards to deliver enhanced insights. 

We are proud to hold a Cannabis Research License in Canada, enabling us to conduct sensory tests on cannabis products in our facility. 

We are committed to the highest standards of data privacy and security. We are PIPEDA compliant, guaranteeing that your valuable information is handled with the highest level of care. 

• Online Services: In-house programming, hosting, and custom research tools 
• OmniUber: On-demand studies with custom targeting capabilities 
• Proprietary Consumer Panel: One of Canada’s largest actively managed panels 
• Bilingual CATI: Research conducted in both French and English 
• Site Interviews: Focus groups, mall intercepts, and mystery shopping 
• Sensory and Product Testing: Expertise in handling perishable, fragile, and bulky items, with packaging and shipping services included.