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Global Strategy Group

Company Description

Global Strategy Group (GSG) is the only public affairs and research firm that combines the science of market research, the speed and strategy of politics, and the discipline of corporate communications to produce winning campaigns. GSG specializes in strategic communications (both online and off), advocacy, and quantitative and qualitative techniques. Our clients—which include Fortune 100 companies, national political leaders, associations and nonprofits—rely on GSG for candid guidance and fast, effective execution. We provide a combination of critical thinking and on-the-ground results.

Company type:
  • Full Service
Telephone:
(800) 371-5169
(212) 260-8813
Fax:
(212) 260-9058
Address:
215 Park Avenue South
15th Fl.
New York, New York, 10003
United States of America
Metropolitan Area:
New York (NY--NJ--CT)
Region:
New York
Countries where research is conducted:
United States of America
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Products (2)

ProductImage Corporate Impact Practice

GSG's Corporate Impact Practice helps corporations build and protect their brands, re-frame their corporate social responsibility (CSR) programs, and manage business implications in the new political environment. As part of the offering, GSG has built a proprietary research program that leverages two decades of insights from millions of interviews with Americans on current and emerging social issues. This data informs an opportunity/risk assessment for clients, as well as counsel to CEOs and corporate communicators as they engage on these issues with their employees, consumers, investors and other key audience

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ProductImage Analytics Practice

GSG's Analytics Practice helps companies better understand consumers and campaigns better understand voters by taking advantage of new technology and the enormous amounts of data now available. Combined with the firm’s award-winning public opinion polling capabilities, the practice provides an integrated approach that gives organizations the most nuanced understanding of how to reach their customers, key constituents, voters and other audiences in a more consistent, compelling way. GSG’s offering brings the application of new technology and data visualization to the worlds of polling and analytics. It combines proprietary data with large investments in consumer, voter,and public information files, and includes Predictive Modeling, Segmentation, Digital Analytics,and Experimental Design.

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