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Insights Marketing Group, Inc.

Company Description

We strive to inspire your team by connecting you to your customers, sharing in their experience and developing fresh insights – together. Our goal is keep your brands relevant and profitable and to drive innovation throughout your business model. With creative qualitative and quantitative approaches like InsightsMax® which immerses your brand team in your consumers' world, to a two-day InsightsLab® workshop led by our trained facilitators, we'll fill up your innovation pipeline with proven ideas like we have for other iconic brands and companies. To find out how together we can drive innovation at your organization, contact us today at (305) 854-2121 or visit www.insights-marketing.com.

Affiliations:
  • QRCA (United States)
Company type:
  • Full Service
Telephone:
(305) 854-2121
Fax:
(305) 854-2130
Address:
2665 South Bayshore Dr.
Suite 615
Miami, Florida, 33133
United States of America
Metropolitan Area:
Miami-Fort Lauderdale (FL)
Region:
Florida
Belkist Padilla
CEO
John Holcombe
President
Marlenny Anziani
Qualitative Project Director
Gina Eckardt
Qualitative Project Director
Countries where research is conducted:
United States of America
see full list »

Products (2)

ProductImage InsightsLab®

InsightsLab® is a facilitated workshop with your brand team designed to develop consumer insights as a springboard to innovation. Great for exploring: Opportunity/unmet needs, marketing and strategic plans, NPD, Naming. Key benefits include team ownership of a new consumer understanding, and alignment on activation.

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ProductImage InsightsMax®

Reposition a brand, connect with consumers or identify white space via a unique mix of qualitative and observational methodologies in a deep immersion format that reveals your consumers' mind and cultural context. Your team collaborates as participant-observers, a rich media deliverable extends its reach to upper management. Visit insightsmax.com.

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Market research resources (2)

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