Simulated use venue ready to host your hands-on product testing studies in realistic environments with world-class market research services.
Featured in 2025 Buyer’s Guide for User Research
Simulated Use Environment
Hospital/OR/Exam Rooms
Full Service Available
Healthcare Panel
Multi-view Record/Stream
All-in-one platform
Mobile usability testing
Participant CRM
Physical product testing
Product analytics
Research repository
Role-based tagging & alerts
Text & sentiment analytics
Unmoderated testing tools
Web usability testing
Our in-house sim labs have controllable lighting levels, room temperatures, and background soundscapes. This allows you to conduct product testing under a wide variety of environmental conditions and stresses.
We are a tech-savvy, simulated use venue ready to host your hands-on studies and events. MedSimCentertm creates realistic environments with the technology, support, and conveniences you expect in a world-class market research center.
Simulation support - We can provide experienced moderators, interpreters, and actors as required. A research assistant is always made available to support your onsite and remote teams.
No time to travel on-site? We provide full-fidelity remote observation and video conferencing capabilities in addition to our in-house through the glass and video viewing.
Recruiting professionals and consumers - We can provide physicians, nurses, pharmacists, technicians, and a wide range of other allied health professionals and healthcare consumers for your studies.
We have access to thousands of nurses, physicians, and allied health professionals who are within a 45-minute commute of the MedSimCenter. We also recruit individuals with specific health issues to react to novel concepts and provide feedback from your hands-on testing.
MedSimCenter’s location and easy access to major interstates, allow us to recruit professionals and consumers from urban, suburban, and rural areas.
Location
New Jersey USA
Building Type
Modern Office Building
Travel time from airport
20 mins
Travel time from downtown
5 mins
Facility Features
Catering facilities
High-definition TV
Office services
Onsite parking
Recording - Digital
Recording - Video
Video-conferencing
Video-streaming
Wired broadband
Wireless Internet
Recruiting capabilities:
Our healthcare panel includes over 4,000 physicians, nurses, and allied health professionals and consumers who work or live within an hour of our center pulling from urban/suburban and rural areas of NJ/NJ/PA. We go beyond screening; we hand verify and curate your sample. We can also tap into our national nurse database for on-line interviews and surveys.
Room types
Dimensions
Capacity
Observation capacity
Product Testing Lab
17.5X12.85feet
16
10
Viewing Room
13.5X15.75feet
16
10
One-on-One
13.4X10.9feet
6
10
Product Testing Lab
25.5X10.1feet
6
10
Focus Group
13.75X17.2feet
10
10
Viewing Room
19.6X13.12feet
8
-
Client Lounge
25X14feet
6
-
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