Applied Marketing Science vs Evaluative Criteria, a division of CRG Global

Applied Marketing Science
Applied Marketing Science

Visit website

Evaluative Criteria, a division of CRG Global
Evaluative Criteria, a division of CRG Global

Visit website

Company details

Description

Applied Marketing Science (AMS) is a leading market research and consulting firm located in Burlington, Massachusetts. For over 35 years, AMS has helped product developers, customer experience professionals, and executives u

Evaluative Criteria, Inc. (ECI) is part of the CRG Global portfolio of companies, a leader in the execution of custom research for Innovation, Research and Brand teams. For over 50 years, ECI has demonstrated its dedication to the Market Research Industry. We have evolved and continue to differen

Type of company

  • Consulting

  • Full Service

  • International

  • Data & Analytics

  • Consulting

  • Full Service

Top benefits

  • 35+ years experience

  • Roots in MIT Sloan

  • Systematic & cutting-edge

  • Originators of VOC

  • Trusted by leading organizations across B2B, life sciences, and consumer sectors

  • Experienced Researchers

  • Strong Sector Expertise

  • Solutions Not Products

  • Business Driven Results

  • Collaborative Support

Location

Burlington, Massachusetts, United States

---

Market Research Specialties

  • Customer Experience Research

  • Market Research Training

  • Business-to-Business Research

  • Ethnography

  • Product Development Research

  • Product Testing

  • Concept Testing

  • Consumer Attitude & Usage Research

  • Full Service Market Research

  • Cosmetics & Beauty Aids [market sector expertise]

Features and attributes

  • All-in-one suite
  • Physical product testing
  • All-in-one suite
  • Physical product testing