Basis Global vs Starlight Analytics

Basis Global
Basis Global

Visit website

Starlight Analytics
Starlight Analytics

Visit website

Company details

Description

Basis Global is an award-winning insight consultancy built for complexity and obsessed with clarity. We help leading brands across consumer, B2B, health, retail, financial services, and tech turn research into real commercial impact. With two decades of experience and operations spanning 60+ coun

Smarter Insights for Sustainable Brand Growth


Navigate your market with confidence. Starlight Analytics delivers data-driven consumer and market insights for sustainable brand growth. 


Finding growth opportunities in a hypercompetitive mark

Type of company

  • Quantitative Research

  • Qualitative Research

  • Full Service

  • Quantitative Research

  • Qualitative Research

  • Data & Analytics

Top benefits

  • Global delivery. 60+ mkts.

  • ACTS framework. ROI clarity.

  • Most awarded FY25 consultancy

  • B2B growth unlocked

  • Commercial outcomes first

  • Deep Industry Expertise

  • Practical and Usable Insights

  • Alternative Data Sources

  • Quick Turnaround Times

  • 100% US-based Staff

Location

Chicago, Illinois, United States

---

Market Research Specialties

  • Brand Image Tracking

  • Business-to-Business Research

  • International Business-to-Business Market Research

  • Tracking Research

  • Global Market Research Capabilities

  • Packaging Testing

  • Price & Pricing Research

  • Apparel & Clothing [market sector expertise]

  • Cosmetics & Beauty Aids [market sector expertise]

  • Foods & Nutrition [market sector expertise]

Features and attributes

  • AI-Powered Trend Detection
  • Advanced Analytics
  • Analysis of Owned Content
  • Audience/Influencer Analytics
  • BI & Data Visualization
  • Behavioral capabilities
  • Brand monitoring
  • Collaboration & Storytelling
  • Competitive Insights
  • Custom tracking surveys
  • Customizable Dashboards
  • E-commerce
  • Image and Video Monitoring
  • Mobile ethnography
  • Multisource data integration
  • Natural language queries
  • Omnibus brand tracking
  • Omnichannel
  • Physical store
  • Proprietary data
  • Qualitative Data Analysis
  • Social Media & Web Analytics
  • Social Media Management
  • Social Media Monitoring
  • Survey Analysis
  • AI-Powered Trend Detection
  • Advanced Analytics
  • Analysis of Owned Content
  • Audience/Influencer Analytics
  • BI & Data Visualization
  • Behavioral capabilities
  • Brand monitoring
  • Collaboration & Storytelling
  • Competitive Insights
  • Custom tracking surveys
  • Customizable Dashboards
  • E-commerce
  • Image and Video Monitoring
  • Mobile ethnography
  • Multisource data integration
  • Natural language queries
  • Omnibus brand tracking
  • Omnichannel
  • Physical store
  • Proprietary data
  • Qualitative Data Analysis
  • Social Media & Web Analytics
  • Social Media Management
  • Social Media Monitoring
  • Survey Analysis
  • Сredentials

    Ratings & Testimonials

    ---

    5

    Based on 10 ratings

    See details

    Recognition

    ---

    Recommended by Clients [2025]

    Recommended by Clients [2025]