Basis Global is an award-winning insight consultancy built for complexity and obsessed with clarity. We help leading brands across consumer, B2B, health, retail, financial services, and tech turn research into real commercial impact. With two decades of experience and operations spanning 60+ coun
Smarter Insights for Sustainable Brand Growth
Navigate your market with confidence. Starlight Analytics delivers data-driven consumer and market insights for sustainable brand growth.
Finding growth opportunities in a hypercompetitive mark
Quantitative Research
Qualitative Research
Full Service
Quantitative Research
Qualitative Research
Data & Analytics
Global delivery. 60+ mkts.
ACTS framework. ROI clarity.
Most awarded FY25 consultancy
B2B growth unlocked
Commercial outcomes first
Deep Industry Expertise
Practical and Usable Insights
Alternative Data Sources
Quick Turnaround Times
100% US-based Staff
Chicago, Illinois, United States
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Brand Image Tracking
Business-to-Business Research
International Business-to-Business Market Research
Tracking Research
Global Market Research Capabilities
Packaging Testing
Price & Pricing Research
Apparel & Clothing [market sector expertise]
Cosmetics & Beauty Aids [market sector expertise]
Foods & Nutrition [market sector expertise]
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Recommended by Clients [2025]