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Dana Stanley
Greenbook’s Chief Revenue Officer
Evaluative Criteria, a division of CRG Global vs The Sound
Company details
Description
Evaluative Criteria, Inc. (ECI) is part of the CRG Global portfolio of companies, a leader in the execution of custom research for Innovation, Research and Brand teams. For over 50 years, ECI has demonstrated its dedication to the Market Research Industry. We have evolved and continue to differen
The Sound is a Global Consumer Research, Brand Strategy and Product Innovation agency, applying leading edge market research techniques, technologies and marketing models to solve client brand, marketing, communications and product challenges.
We are a team of brand experts, stra
Type of company
Data & Analytics
Consulting
Full Service
Data & Analytics
Consulting
Full Service
Top benefits
Experienced Researchers
Strong Sector Expertise
Solutions Not Products
Business Driven Results
Collaborative Support
We are outcome driven
We put empathy first
We see humans in data
We see what others don't
We drive real growth
Location
Tarrytown, New York, United States
Chicago, Illinois, United States
Market Research Specialties
Product Testing
Concept Testing
Consumer Attitude & Usage Research
Full Service Market Research
Cosmetics & Beauty Aids [market sector expertise]
Business Issue: Brand / product / service launch
Advertising Research
Advertising Communication Strategy Research
International Market Research with Consumers
Idea Generation