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Dana Stanley
Greenbook’s Chief Revenue Officer
Insights Focus vs decision point
Company details
Description
Insights Focus works collaboratively with brands to develop to field customized inno
At decision point we fuel business breakthroughs by turning consumer understanding into smart decisions and growth. Whether you're exploring new products, refining your brand, or uncovering what motivates your customers, we bring clarity and direction to move your business forwar
Type of company
Full Service
Qualitative Research
Quantitative Research
Consulting
Qualitative Research
Quantitative Research
Top benefits
30+ yrs field research
Consumer Insights experts
Design and execute
Custom creative solutions
Online research solutions
Custom designed research
Unparalleled analytics
Insights into action
Strategic consultants
Excellent client service
Location
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Madison, Wisconsin, United States
Market Research Specialties
Taste Tests & Sensory Tests
Qualitative Services - Moderators
Consumer Attitude & Usage Research
Product Market Research
Concept Testing
Ethnography
Brand Positioning Research
Conjoint Analysis / Trade-off/Choice Modeling
Packaging Testing
Product Development Research
Features and attributes
Сredentials
Ratings & Testimonials
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Images
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