Material vs Springboard Market Research
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Company details
Description
Material is a global growth intelligence company. For 50 years, Material has built behavioral science into the insights, strategies, brands, experiences and platforms that move markets. Its culture-shaping design studio, Aruliden, gives that work form, from identity and product to packaging and e
Springboard offers a distinctive blend of client-side marketing and new products experience with expertise in qualitative and hybrid research methods. Known for top-notch design, moderating and analysis, Springboard delivers game-changing insights and actionable ideas to commercial and not-for-pr
Type of company
Full Service
Qualitative Research
Quantitative Research
Qualitative Consultant
Qualitative Research
Quantitative Research
Top benefits
Intelligent Growth
Behavioral Analytics
Brand Marketing & CRM
Customer Experience
Product Design
True thought partners
Creative and insightful
Practical problem solvers
Senior researchers only
Location
New York, New York, United States
Berkeley, California, United States
Market Research Specialties
Customer Experience Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Business Issue: Develop, revitalise market
Business Issue: Gain new customers
Qualitative Services - Moderators
Moderating with Executives & Professionals
Moderating with Teenagers & Youth
Education [market sector expertise]
Non-Profits / Fundraising [market sector expertise]