MetrixLab vs NAILBITER

MetrixLab
MetrixLab

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NAILBITER
NAILBITER

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Company details

Description

MetrixLab, a Toluna company, is a leading global research and insights provider that empowers clients to make smarter data-driven decisions. Combining our flexible platform, cutting-edge technology, expansive portfolio, and passionate experts, we simplify our clients' work and enable them to deli

NAILBITER’s quantitative behavioral Videometrics technology platform allows manufacturers and researchers to "see" and “hear” their consumers make product decisions in-store and online through video.

The platform quantitatively codes stated, latent and emotional decisions, revealing hidde

Type of company

  • Data & Analytics

  • Consulting

  • Full Service

  • Data & Analytics

  • Full Service

  • Quantitative Research

Top benefits

  • Challenger mentality

  • Extension of your team

  • Blend tech and people

  • No one-size-fits-all

  • see your shopper shop

  • hear your shopper shop

  • behavioral and actionable

  • full service consulting

  • Real, not recall

Location

Rotterdam, Netherlands

Herndon, Virginia, United States

Market Research Specialties

  • Advertising Research

  • Brand Image Tracking

  • Consumer Market Research

  • Consumer Attitude & Usage Research

  • Media Research

  • Shopper Insights

  • New Product Post-Launch Tracking

  • Shopper Journey Mapping

  • Virtual Reality / Augmented Reality Software

  • Concept Optimization Research

Features and attributes

  • Behavioral capabilities
  • Brand monitoring
  • Custom tracking surveys
  • Behavioral capabilities
  • Brand monitoring
  • Custom tracking surveys