Minds vs C+R Research

Company details

Description

Minds is an end-to-end synthetic market research platform for research, product, UX, and marketing teams. It brings qualitative and quantitative research into one connected workflow, from audience creation and study planning to testing, analysis, comparison, and export.


Build reu

For 65+ years, C+R Research, a women-owned, full-service marketing insights agency, has been helping brands grow by delivering great research, deep perspective, and committed client service. We are dedicated to delivering smartly designed resea

Type of company

  • Software & Technology

  • Qualitative Research

  • Quantitative Research

  • Qualitative Research

  • Quantitative Research

  • Panels / Communities

Top benefits

    • Innovative Custom Research

    • Live and Online Qual

    • Agile Suite of Solutions

    • Communities

    • Multicultural Expertise

    Location

    Berlin, Germany

    Chicago, Illinois, United States

    Market Research Specialties

    • Concept Testing

    • Market Segmentation

    • Qual‑at‑Scale (AI‑Assisted Qualitative Research)

    • Synthetic Qualitative Research with AI Probing

    • Synthetic Sample & AI-Augmented Respondents

    • Shopper Insights

    • Market Segmentation

    • Insight Communities (MROC)

    • Consumer Durables [market sector expertise]

    • Agile Market Research

    Features and attributes

  • AI-Enhanced Moderation
  • Conversational Surveys
  • E-commerce
  • Insight Communities
  • Integration w. marketing tools
  • Mobile ethnography
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Web usability testing
  • AI-Enhanced Moderation
  • Conversational Surveys
  • E-commerce
  • Insight Communities
  • Integration w. marketing tools
  • Mobile ethnography
  • Mobile usability testing
  • Multisource data integration
  • Omnichannel
  • Physical product testing
  • Physical store
  • Text & sentiment analytics
  • Unmoderated testing tools
  • Web usability testing