Smarty Pants vs MediaScience

Smarty Pants
Smarty Pants

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MediaScience
MediaScience

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Company details

Description

Smarty Pants is a market research and strategic consulting firm dedicated to illuminating the business world with brilliant insights, inspiring stories, and ingenious solutions. Since 2005, the world’s leading brands have relied on Smarty Pants to lead custom qualitative and quantitative research

MediaScience® is the leader in media and advertising innovation research, providing cutting-edge technology platforms and in-lab and at-home research solutions. We test ad strategies, formats, and contextual dynamics in authentic,

Type of company

  • Full Service

  • Qualitative Research

  • Quantitative Research

  • Quantitative Research

  • Full Service

  • Data Collection

Top benefits

  • Youth & family expertise

  • Creative methods

  • Compelling deliverables

  • Best-in-class talent

  • Data Accuracy

  • Experimental Design

  • Customization

  • Expertise and Experience

  • Integrity

Location

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Market Research Specialties

  • Market Research with Children

  • Market Research with Teenagers & Youth

  • Full Service Quantitative Market Research

  • Full Service Qualitative Market Research

  • Moderating with Children

  • Media Research

  • Eye Tracking

  • Neuromarketing

  • Biometrics Research with Wearables / Sensors

  • Advertising Research

Features and attributes

  • Mobile ethnography
  • Mobile usability testing
  • Omnichannel
  • Physical product testing
  • Physical store
  • Text & sentiment analytics
  • Web usability testing
  • Mobile ethnography
  • Mobile usability testing
  • Omnichannel
  • Physical product testing
  • Physical store
  • Text & sentiment analytics
  • Web usability testing
  • Images

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    MediaScience

    MediaScience