SperlingQual, Inc. vs RESEARCH STRATEGY GROUP INC.

SperlingQual, Inc.
SperlingQual, Inc.

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RESEARCH STRATEGY GROUP INC.
RESEARCH STRATEGY GROUP INC.

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Company details

Description

Our passion and curiosity for people and how they connect with brands makes for a highly driven and dedicated experience when you partner with us. We design and manage your projects from start to finish. We find the right people to talk to, and develop a customized approach to ensure we have great c

RESEARCH STRATEGY GROUP is an insights agency focused on innovation, with offices in Toronto, New York, Minneapolis, and London. Our focus is on the unconscious, emotional, and implicit measures that help understand consumer behavior.

EMOTIONAL AND RATIONAL MEASUREMENT: We approach research

Type of company

  • Full Service

  • Qualitative Consultant

  • Qualitative Research

  • Consulting

  • Full Service

  • Qualitative Consultant

Top benefits

  • Deep strategic experience

  • Empathy-driven moderating

  • Creative storytelling

  • Insights -> brand action

  • Really nice, smart pple!

  • Discrete Choice Modeling

  • Choice-based Segmentation

  • Applied Ethnography

  • Behavioral Science

  • Psychoanalytics

Location

New York, New York, United States

TORONTO, Ontario, Canada

Market Research Specialties

  • Full Service Qualitative Market Research

  • Qualitative Services - Moderators

  • Business Issue: Brand / product / service launch

  • Advertising Research

  • Advertising Communication Strategy Research

  • Alcoholic Beverages [market sector expertise]

  • Casinos & Gambling [market sector expertise]

  • Healthcare & Medical [market sector expertise]

  • Packaged Goods [market sector expertise]

  • Market Simulation & Modeling

Features and attributes

  • Advanced Analytics
  • Competitive Insights
  • Qualitative Data Analysis
  • Survey Analysis
  • Advanced Analytics
  • Competitive Insights
  • Qualitative Data Analysis
  • Survey Analysis