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Dana Stanley
Greenbook’s Chief Revenue Officer
Springboard Market Research vs Material
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Company details
Description
Springboard offers a distinctive blend of client-side marketing and new products experience with expertise in qualitative and hybrid research methods. Known for top-notch design, moderating and analysis, Springboard delivers game-changing insights and actionable ideas to commercial and not-for-pr
Material is a global strategy, insights, design, and technology partner to companies striving for true customer centricity and ongoing relevance in a digital first, customer-led world. By leveraging proprietary, science-based tools that enable human understanding, we inform and create customer-ce
Type of company
Qualitative Consultant
Qualitative Research
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
Top benefits
True thought partners
Creative and insightful
Practical problem solvers
Senior researchers only
Customer Experience
Behavioral Analytics
Brand Marketing & CRM
Growth Strategy
Product Design
Location
Berkeley, California, United States
New York, New York, United States
Market Research Specialties
Moderating with Executives & Professionals
Education [market sector expertise]
Non-Profits / Fundraising [market sector expertise]
Market Research with Asian-Americans
Qualitative Services - Moderators
Customer Experience Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Business Issue: Develop, revitalise market
Business Issue: Gain new customers