The Harris Poll vs Zappi

The Harris Poll
The Harris Poll

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Company details

Description

The Harris Poll is a global public opinion, analytics, and market research consultancy that helps organizations navigate disruption and lead with confidence. We reveal society’s authentic values to empower better decision-making in an era defined by economic volatility, AI transformation, and mou

See your product innovations and advertising ideas through the eyes of your audience with the leading consumer insights platform.

Get the inspiration to create and the validation to act.

How it works:

1. Launch research
Our proven methodologies give you consumer

Type of company

  • Data & Analytics

  • Software & Technology

  • Support Services

  • Data & Analytics

  • Software & Technology

Top benefits

  • Institutional credibility

  • Strategic intelligence

  • Modern technology

  • Advisory-first approach

  • Agile decision-making

  • Transformation insights

  • Flexible solutions

  • Quality data

Location

Chicago, Illinois, United States

London, United Kingdom

Market Research Specialties

  • Business Issue: Brand / product / service launch

  • Business Issue: Increase awareness

  • Advertising Effectiveness Research

  • Brand Equity Research

  • Customer Satisfaction Research

  • Advertising Research

  • Concept Testing

  • Agile Market Research

  • Advertising Effectiveness Research

  • Advertising Communication Strategy Research

Demo recording

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Zappi: Using Artificial Intelligence to Supercharge Customer-Led Innovation

demo
30 min

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