Tobii vs Applied Marketing Science

Applied Marketing Science
Applied Marketing Science

Visit website

Company details

Description

Tobii is the global leader in eye tracking. Our Insight team offers advanced attention research services that allow you to literally see the world through the eyes of your customers. Our areas of expertise include shopper behavior, package design, professional performance, user experience, mobile

Applied Marketing Science (AMS) is a leading market research and consulting firm located in Burlington, Massachusetts. For over 35 years, AMS has helped product developers, customer experience professionals, and executives u

Type of company

  • Consulting

  • Full Service

  • Software & Technology

  • Consulting

  • Full Service

  • International

Top benefits

    • 35+ years experience

    • Roots in MIT Sloan

    • Systematic & cutting-edge

    • Originators of VOC

    • Trusted by leading organizations across B2B, life sciences, and consumer sectors

    Location

    Reston, Virginia, United States

    Burlington, Massachusetts, United States

    Market Research Specialties

    • Shopper Insights

    • Market Research Consultants

    • Eye Tracking

    • Website Usability & UX

    • Advertising Research

    • Customer Experience Research

    • Market Research Training

    • Business-to-Business Research

    • Ethnography

    • Product Development Research

    Features and attributes

  • Mobile usability testing
  • Physical product testing
  • Web usability testing
  • Mobile usability testing
  • Physical product testing
  • Web usability testing