Tru Market vs GAPbuster Worldwide (GBW)

Tru Market
Tru Market

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GAPbuster Worldwide (GBW)
GAPbuster Worldwide (GBW)

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Company details

Description

Today's B2B and B2C markets can be filled with blind spots and difficult to navigate. Dynamics such as Negotiated Pricing, Real-Time Discounting, Live Retention Offers, Sales Team Performance, Competitor Attacks, Cross-Selling, and more, are creating a fast-changing in-market landscape in which d

GBW has provided a wide range of customer experience (CX) measurement programs around the world for over 25 years.
We work with some of the worlds largest brands & retailers to deliver bespoke measurement programs that meet specific business objectives.
These include:
Mystery Shopping

Type of company

  • Consulting

  • Data Collection

  • Mystery Shopping

  • Data & Analytics

  • Consulting

  • Mystery Shopping

Top benefits

    • Full CX Measurement Offer

    • Unparalleled Global Reach

    • Custom Design Programmes

    • Full Serve CX Consultancy

    • Unique Reporting Platform

    Location

    New York, New York, United States

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    Market Research Specialties

    • Business Issue: Defend price premium

    • B2B Research Market & Competitive Intelligence

    • Customer Experience Benchmark Studies

    • Customer Problem Detection / Dissatisfaction

    • Consumer Purchase Behavior Research

    • Global Market Research Capabilities

    • Customer Experience Research

    • Customer NPS Measurement

    • Mystery Shopping

    • Mystery Shopping in Competitor Shops

    Features and attributes

  • Custom dashboards
  • E-commerce
  • Omnichannel
  • Physical store
  • Custom dashboards
  • E-commerce
  • Omnichannel
  • Physical store