Key areas of focus include media, technology, video games, healthcare and kids.
We conduct projects such as focus groups, surveys, usability testing, ethnography, strategic analysis and video game playa
Provoke Insights is a women owned insights and strategy firm delivering research that helps brands make smarter marketing decisions, sharpen positioning, and stay ahead of what consumers want next. We do not just report findings. We uncover the human truth behind behavior and turn it into strateg
Full Service
Qualitative Consultant
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
Insights are actionable.
We solve problems.
We work collaboratively.
We're agile.
We love research!
Strategy-Led Research
Insights to Action
Brand & Media Strategists
Integrated Strategic Thinking
Trend-Driven Strategy
Berkeley, California, United States
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Healthcare & Medical [market sector expertise]
Product Usability Testing
Ethnography
Moderating of Online Focus Groups & Interviews
Online Surveys
Business Issue: Brand / product / service launch
Advertising Research
Advertising Effectiveness Research
Brand Positioning Research
Brand Equity Research
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