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Dana Stanley
Greenbook’s Chief Revenue Officer
thinktank research & strategy vs Material
Company details
Description
Key areas of focus include media, technology, video games, healthcare and kids.
We conduct projects such as focus groups, surveys, usability testing, ethnography, strategic analysis and video game playa
Material is a global strategy, insights, design, and technology partner to companies striving for true customer centricity and ongoing relevance in a digital first, customer-led world. By leveraging proprietary, science-based tools that enable human understanding, we inform and create customer-ce
Type of company
Full Service
Qualitative Consultant
Quantitative Research
Full Service
Qualitative Research
Quantitative Research
Top benefits
Insights are actionable.
We solve problems.
We work collaboratively.
We're agile.
We love research!
Customer Experience
Behavioral Analytics
Brand Marketing & CRM
Growth Strategy
Product Design
Location
Berkeley, California, United States
New York, New York, United States
Market Research Specialties
Healthcare & Medical [market sector expertise]
Product Usability Testing
Ethnography
Moderating of Online Focus Groups & Interviews
Online Surveys
Customer Experience Research
Business Issue: Brand / product / service launch
Business Issue: Brand repositioning
Business Issue: Develop, revitalise market
Business Issue: Gain new customers