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Dana Stanley
Greenbook’s Chief Revenue Officer
Categories
Data Science
Data science involves extracting insights from complex and unstructured data, often using statistical, mathematical, and computational techniques. With the advent of big data, researchers must access even larger datasets to inform decision-making.
What if We Rewarded Good Survey Participants Instead of Punishing the Bad?
Instead of punishing bad actors, reward the good. Explore how a “FICO score for research” could revolutionize survey quality.
Katie Casavant
Head of Commercial at Data Quality Co-op
Latest
The Invisible Threat to Your Brand Data: Unmasking High-Frequency Survey Takers
Bots aren’t the only threat to data quality. Meet the real issue: high-frequency survey takers completing 100+ surveys a day.
Aron Wilson
Director of Research at EMI Research Solutions
Supercharging Research with AI Analysis Tools
Explore how AI-powered tools like Compeers AI, DeepSights, and CoLoop are transforming data analysis...
From Data to Decisions: How Synthetic Data, Custom Agents, and Human Co-Creation Will Shape the Future
Synthetic data, AI agents, and human-AI co-creation are key to cutting through hype and helping insights teams make faster, better decisions.
Thor Olof Philogène
CEO & Founder at Stravito
New Study Finds Marketing Leaders Need More Timely Data to Trust Intuition
New research reveals why marketing leaders still struggle to turn data into action, highlighting barriers that limit the impact of business intelligen...
Ali Henriques
Executive Director of Qualtrics Edge at Qualtrics
Losing Insights to Boredom, Not Bots: Poor Respondent Experiences Are Killing Data Quality
Conversational survey design builds trust and boosts engagement, helping researchers move past fraud filters to uncover deeper, more authentic insight...
Jennifer Reid
Co-CEO and Chief Methodologist at Rival Group
Top Tips to Get Maximum Impact From Data Visualization
Data is powerful when understood. Learn top tips to create visualizations that spark curiosity, drive action, and elevate your research team’s impact.
Torbjörn Andersson
Managing Director for Market Research at Forsta
Synthetic Data – Introduction, Benchmarking Synthetic Data Quality: Metrics and Model Performance
Synthetic data is transforming market research with scalable, private, and cost-effective solutions, but fidelity and utility must be rigorously bench...
Abhishek Bhatia
Associate Director, Primary Research at Acuity Knowledge Partners
The Invisible Threat to Your Brand Data: Unmasking High-Frequency Survey Takers
Bots aren’t the only threat to data quality. Meet the real issue: high-frequency survey takers completing 100+ surveys a day.
Aron Wilson
Director of Research at EMI Research Solutions
Supercharging Research with AI Analysis Tools
Explore how AI-powered tools like Compeers AI, DeepSights, and CoLoop are transforming data analysis...
From Data to Decisions: How Synthetic Data, Custom Agents, and Human Co-Creation Will Shape the Future
Synthetic data, AI agents, and human-AI co-creation are key to cutting through hype and helping insights teams make faster, better decisions.
Thor Olof Philogène
CEO & Founder at Stravito
New Study Finds Marketing Leaders Need More Timely Data to Trust Intuition
New research reveals why marketing leaders still struggle to turn data into action, highlighting barriers that limit the impact of business intelligen...
Ali Henriques
Executive Director of Qualtrics Edge at Qualtrics
Losing Insights to Boredom, Not Bots: Poor Respondent Experiences Are Killing Data Quality
Conversational survey design builds trust and boosts engagement, helping researchers move past fraud filters to uncover deeper, more authentic insight...
Jennifer Reid
Co-CEO and Chief Methodologist at Rival Group
Top Tips to Get Maximum Impact From Data Visualization
Data is powerful when understood. Learn top tips to create visualizations that spark curiosity, drive action, and elevate your research team’s impact.
Torbjörn Andersson
Managing Director for Market Research at Forsta
Synthetic Data – Introduction, Benchmarking Synthetic Data Quality: Metrics and Model Performance
Synthetic data is transforming market research with scalable, private, and cost-effective solutions, but fidelity and utility must be rigorously bench...
Abhishek Bhatia
Associate Director, Primary Research at Acuity Knowledge Partners
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